Why?

“This is not a war against synthetic colors, but rather about having access to feasible and sustainable alternatives. Currently, the market is dominated with synthetic dyes - but you can help us make natural dyes more accessible by being a part of our movement.”

A logo featuring a stylized tree with leaves in various colors, with the word 'color' beneath it and the phrase 'RE-EVOLUTION' below that.

Why Natural Color?

Because petroleum based conventional dyes are non-renewable, highly toxic, polluting our fresh water system, poisoning environment and skin and soon will get completely exhausted.

Here’s a short video investigating the problem further.

Natural Color is our only way forward!

Handwritten text reading 'the etiquette of color' on a green background.

Step 1: Know Color Re-Evolution

  • What?

    This is a movement to re-evolve textiles into a modern paradigm of natural colors.

    It’s a call to restore balance between nature and human nature.

    Read More

  • Who?

    Color Re-Evolution is a movement initiated, nurtured and sustained by Color Ashram Foundation.

    All are welcome to join this Re-Evolution.

    Self Assesment

  • How ?

    All you need is a curious and inquisitive mind to learn and endorse natural colors.

    Come with an open mind and let nature do the rest of nurturing.

    I want to join

  • Why ?

    Because “There is No Planet B!”

    Read More

Step 2: Choose your Role

  • Woman practicing yoga outdoors in a garden, sitting in a balanced yoga pose with one leg lifted and held by her hand, surrounded by lush green foliage.

    Curious Evolver

    I am ready to explore natural color, its impact on ecology and share it with others. I will endorse and contribute to the Re-Evolution by using natural dye products.

    I want to know
  • Smiling woman wearing a white sweater with orange accents and orange scarf, shopping in a store with colorful wall art and fabric items.

    Determined Leader

    I am ready to evolve. I want to adopt natural color application in my work and play. I can be a leader who shows the way by doing.

    I want to transition
Line drawing of two children playing a game involving stacking cups and colored cards.

Embrace naturally dyed clothing as a holistic solution to fashion-caused water and soil pollution.

Line drawing of a traditional-looking house with a group of diverse people gathered outside, some sitting at a table with food, and others standing or sitting nearby. The scene is encased in a pinkish hexagon border.

Endorse natural dye brands to ensure we survive and thrive as communities of conscious consumers.

Black and white line drawing of a man working on fabric or material on a table, inside a circular frame. Text in the upper left corner reads 'Bring Futuristic Solutions for Scalable Businesses'.

Enable strong collective voices to come together and demand natural dyes in the mainstream textile industry.

Line drawing of an indoor plant corner with various potted plants, a large leaf, a table with cups, and a window in the background.

Empower present and future generations with sustainable models to identify greenwashing and reject misleading propaganda.

“The real roadblock to having natural dyes as a sustainable alternative is not technology, but rather the ignorance of consumers today. Innovation follows need, and currently - most people don't even know why they need natural and sustainable dyes.”

Step 3: Become a Human Bridge

Human Bridges are people who volunteer to a relationship with Color Re-Evolution in an active way. The heart of the Color Re-Evolution movement is to help make people more aware of the inherent unsustainability of chemical dyes, and how natural dyes can help deal with these issues by providing a safer, cleaner, environment-friendly alternative.

Join the team